COMPLIMENTARY CHECKLISTS Download the checklist Why are you optimising your LinkedIn profile? To be credible, clear and relevant. this is your chance to put your personal brand forward This LinkedIn profile optimisation checklist helps you get the most important baselines inplace.Let your profile do what you need it to do:Enhance visibility to relevant people and companiesEstablish credibility, strength and professional expertiseCreate a portfolio (a body of work) that showcases your experience. This checklist is developed: to help you improve professional visibility to prospective employers to assist in broadening your business connections and accessing new opportunities to help you tap into specific networks of professionals, companies and groups to enable you to reconnect with old colleagues, leaders or mentors to help you meet people based on common interests or professions. Suitable for an entrepreneurfresh graduatejob seekeracross industry or location.