COMPLIMENTARY CHECKLISTS

How to Optimise Your LinkedIn Profile for Improved Visibility, Reach and Impact

WHY OPTIMISE YOUR LINKEDIN PROFILE

Be visible, clear and relevant. Stand out to your target audience.

LOOK PROFESSIONAL AND CREDIBLE

This LinkedIn profile optimisation checklist helps you ensure that you use the most important features of LinkedIn in order to stand out well.

Let your profile do what you need it to do:

  • Enhance visibility to relevant people and companies
  • Establish credibility, strength and professional expertise
  • Create a portfolio (a body of work) that showcases your experience.

THIS CHECKLIST WILL HELP YOU TO

  • improve visibility to prospective employers
  • access new opportunities
  • tap into specific networks of professionals, companies and groups
  • enable reconnection with old colleagues, leaders  or mentors
  • discover people with similar interests or professions.

SUITABLE FOR

This checklist is suitable for anyone, regardless of the stage of their career journey, industry sector or location. It is useful whether you are a business owner or working in the corporate sector.